Versatile Connections works with, has invested in and represents a number of highly skilled and innovative digital technology companies specialising in a range of disiplines from interactive video to desktop widgets through to advanced search and discovery solutions.

JiWire are a leading “on-the-move” media delivery company and Wi-Fi Advertising Network, based in California where they work with a sizable roster of large Agencies, Tier 1 Wi-Fi Internet Service Providers (WISPs) and major Brand Advertisers such as; Sony, Microsoft, Intel, AMEX, BMW, HSBC, CBS and others. The company has developed proprietary hyper-local targeting technology that enables their clients to reach elusive and affluent audiences who access the internet at “point of connection“across thousands of wireless hotspot locations in operation in premium locations such as airports, hotels, cafes, train stations and other public areas.

Ultra Knowledge is an award winning developer of Advance Search & Discovery solutions. Ultra Knowledge provide online publishers and large corporations with an effective way of systemically collecting, dynamically indexing and presenting digital content from a disparate array of original sources using their proprietary fetch and aggregation tools. Their statistically driven algorithms generate dynamic real time search clusters and taxonomies that narrow down a Users search results by creating User centric information triggers that are represented by related articles, tag clouds, associated images etc.

SearchRev develops and provides ‘Next Generation’ Search Engine Marketing (SEM) technology solutions to Global Media Agencies, specialist SEM Agencies and large Brand Advertisers running their Paid Search (PPC) activity in house. SearchRev’s patented technology and methodologies focus on delivering maximum performance gains whilst dramatically improving efficiency. PrecisionView™ their powerful Campaign Management & Bid Optimisation platform optimises PPC performance across all major Networks using Multi-Variable Targeting.
In August 2007, Versatile Connections sold its interest in SearchRev to AKQA, the world’s largest independent creative and media agency.

Coull offers a suite of web-based tools designed to let publishers, creative and media professionals make the most of any video content. Their flagship product Coull Engage© lets you choose and tag different objects within a video stream – and control what a user experiences as they watch and interact with those objects. For example objects can be “clicked on” or “rolled over” and then linked to another action, this may include displaying additional product information or link directly to a buy now page or e-commerce engine to purchase a product. Coull have developed easy to use tools and ROI report analytics which allow Advertiser to create and monitor sophisticated video advertising campaigns which can be distributed via a Network of Partners, such as Bebo, Yahoo!, MySpace, Lycos and many others who readily carry the Coull Interactive Video Ad Format.

Elertz is a web2.0 software development house that has created a powerful new communication channel which delivers information directly to end-users on their desktops via highly interactive widget applications. The company’s patent pending push / pull technology allows web portals and large online publishers to deliver highly targeted advertising messages and content of all types, (video, text and images) to their end user audience in a branded white label widget environment. Every widget is unique to a user profile therefore ensuring they receive highly relevant content when they need it and in near real time.

ScreenDragon is a highly innovative Social Enterprise software technology developer and provider of engaging Desk-Top tools for Knowledge / Asset Management & Collaboration. Their solutions drive Knowledge Activation, teamwork and efficiencies within and across some of the world’s largest FMCG brands and their Global media agencies

MirriAd seamlessly embeds advertising into any video content, as if it was always there. The company’s patented solutions allow content owners, whether film, TV or online, to effectively monetise their assets and deliver a means by which brands can capitalise on the worldwide shift from the analogue broadcast model to multi-platform, on-demand digital video delivery. MirriAd is the first and only company that has the ability to embed advertising, words, images and interactive hyperlinks cost-effectively, in small and large volume digital content and to a high quality on any platform using its proprietary ZoneSense™, technology.

Captimax Sports Media Ltd (Captimax) creates and sells incremental media value in motor racing and other fast-moving sports through the use of its patented camera-pointing technology ‘Navicam‘. The system allows close-ups of racing vehicles to be broadcast on TV, thereby enhancing the viewer’s TV experience and exposure for car sponsors.